Captive Creative

Creativity is a mind-set we adopt.

As the creative ideation, strategic planning, design and integrated marketing business unit of the Group, we have been providing a whole suite of creative & integrated marketing services that have helped connect brands to targeted audiences in China for over 17 years.

Creativity is a mind-set and approach we adopt and apply through various channels and tools to ensure the right results. Be it an advertising campaign, an integrated marketing activation, a Pubic Relation or Wechat campaign, or a video storyboard, creativity lies at the very heart of it.

Our Creative Clientele

Advertising & Design
Full-service creative, copy-writing, strategic planning and servicing team, providing creative, design and production services ranging from ATL to BTL advertising campaigns and multi-media projects.
Integrated Marketing
Our integrated marketing team creates tailor-made strategic solutions, engagement ideas and integrated online + offline campaigns across multiple channels that are reach the right audiences.
Video, Multi-media & Print Production
Our team of experienced Producers, together with our creative team, art directors and interactive technology team, executes and delivers TVC / videos, multi-media productions and print materials.
Branding & Visual Identity
From building brand stories and formulating branding strategies to crafting logos and visual identity systems, our experienced team has been helping clients build and elevate their brands in China.
Public Relations, Wechat & KOL Marketing
Our dedicated PR and Wechat marketing teams deliver press conferences, media management, Wechat campaigns and digital content creatives, working closely with KOLs, influencers and UGC & PGC platforms.
Packaging & Merchandising Design
Our specialist Packaging & Merchandising team is led by a Red Dot award-winning designer. Our boutique practice has served clients in China like Starbucks, Godiva, Kinder, Lipton etc.

Our Creative Showreel